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InterContinental Phuket Resort to offer travellers, luxury,serenity and exclusivity on Thailand’s largest island

Singapore, 15February2016:IHG®(InterContinental Hotels Group)today announced the signing of a management agreement with Proud Resort Phuket Co., Ltd to developInterContinental Phuket Resort,as part of a luxury community project,MontAzure,in the most exclusive area on Phuket’s stunning west coastmarking InterContinental Hotels & Resorts’ debut on Thailand’s largest island.

Scheduled to open in 2019,the luxurious InterContinental Phuket Resortis locatedonKamala Beach,between Millionaire’s Mile and the Amanpuri headland, one ofthe island’s most popular destinationsandperfect for travellers looking for a relaxing and luxurious getaway.This well-enclosed bay and fishing village situated off the west coast of Thailand in the Andaman Sea, is surrounded by forested hills and is one of the most beautiful places in Phuket.Kamala Beachis known for itsexpansivewhite sandsandcrystal clear waters, providingtravellers the choice of both tranquillityand exclusivitywith easy access toPhuket’s vibrant night life,with thepopular Patong Town just a short drive away, as well as the Phuket International Airport.

Alan Watts, Chief OperatingOfficerAMEA, IHG®said: “Phuket has always been an important destination in South East Asiafor IHG, with the island’s tourist arrivals recordingdouble-digit year-on-year growth since 2011.We are glad tobe able towork with our long-termpartner Proud Phuket Resorts Co, on what will be a keyresort property for us in a primedestination in Thailand.”

“Guests can look forward toa luxurious stayat the new InterContinental Phuket Resortwithexceptionalservice and standards that can be expected from InterContinental hotels and resorts.”The resort will be the sixthIHG® property in the Greater Phuket area, and the 19thIHGpropertyin Thailand. 

Khun Pasu Liptapanlop, Executive Director of Proud Real Estate Co., Ltd., commented: “We are focused on creating destinations and neighbourhoodsthrough ‘visionary’ real estate projects with a presence across segments in hospitality, entertainment, residential and retail. Followingup onthe success of our mixed-use developments in Bangkok and Hua Hin, includingtheInterContinental Resort Hua Hin,Proud Real Estate has envisioned a plan to replicate the mixed-use model in Phuket by developingthe very first InterContinental Phuket Resort to cater to the growing number of luxury travellers to the region.”

“Located on Kamala beach, InterContinentalPhuket Resort will be one of the most exclusive luxury resorts in Phuket. It features a two-kilometrelong stretch ofbeautiful beach surrounded by forested hills and is one of the most pristineand exclusive places in Phuket. The resort itself will be within the exclusive development of MontAzure and will include a sophisticated beach club,luxurious private residences and lifestyle mall surrounded by a protected forest reserve.”

The InterContinentalPhuket Resort will compriseof a mix of villas and hotelrooms, with unobstructed viewsof the glittering Andaman Sea and surrounded by forests of pine trees and facilities designed by award-winning designers and architects.Guests will have direct beach access, experience an exquisite gastronomic adventure with the resort’s F&B offerings, as well as enjoy breath-taking views from theswimming pool, an uncompromising spa, the Club InterContinental, the Fitness Centre andKids’ Club. Designed as a complete leisure destination, the resort is alsoaplace for both of honeymoons and families, with an exceptional ability to caterfor weddings and meeting functions. 

TheInterContinental Phuket Resort will be a key component in the overall MontAzure development. The entire 454 rai site includes 75 upscale beachfront branded condominiums, 13 exclusive private hillside estate villas, beach clubs for public and private use, a lifestyle retail component, a medical and wellness centre and a 200 rai protected nature reserve. 

Setthaphol Boottho, Director, MontAzure added: “We are delighted to have found two such distinguished partners who fully embrace the philosophybehind MontAzure. They both perfectly compliment our vision to create an exclusive community project that reaches from the mountainside where we have a 200 rai nature reserve containing primary rainforest forest to prime beach frontage in Kamala.”

“We pride ourselves on the quality of our development and the announcement today is testament to our commitment to creatinga luxury community in the heart of the most exclusive area in Phuket.”

Across South East Asia, there are currently 14 InterContinental properties open, with an additional eight InterContinental properties due to open within the next three to five years.

IHG®currently has 58hotels operating across five brandsin South East Asia, including:InterContinental®,Crowne Plaza®,Holiday Inn®, Holiday Inn Express®andHotel Indigo®with a further 59in the development pipeline, including InterContinental Singapore Robertson Quay, Hotel Indigo Singapore Katong and Hotel Indigo Bali SeminyakBeach